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How To Select The Best Shopify Theme For Your Store?

  • Writer: Karthik Krishna
    Karthik Krishna
  • Oct 13, 2021
  • 4 min read

Updated: Nov 15, 2021

What to look out for in a Shopify theme

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However, it’s time to select the stylish Shopify theme to suit your requirements, If you ’ve formerly decided that Shopify is the right ecommerce tool for your store. The theme you should choose depends on several factors, including your niche or industry, the types of products you sell, your geographic position,etc.

Once you ’ve found a theme you like, and determined that it has all your needed features, what else should you test before making a purchase decision? We recommend reviewing mobile optimization, site speed, as well as the reputation of the theme developer.


Currently, all themes are optimized for mobile. But you should still check it out for yourself anyhow of what the developer claims. To do this, you can load the theme’s demonstration store on your phone and check the mobile user experience. Pay attention to how smooth it's to scroll and swipe image slides, as well as whether the button sizes are optimized for smaller devices.

Let’s dive in and try to find the stylish theme for your store.


What to look for in the design of a Shopify theme

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Theme design should be a pivotal part of your selection process. We all know that imprinting goes way beyond a catchy slogan or attention-grabbing logo. Your Shopify theme should visually represent the rates of your brand, and give a simple and engaging user experience.

You need to select a theme that’s both in keeping with your brand style, and that will enable you to put your best foot forward in terms of UX. Consider typography, spacing, colors, and whether the design stylish directs visitors’ attention towards your products and store content. It also needs to be mobile-friendly – to support those adding mobile purchases – and have an optimized checkout to avoid card abandonment.

But, it’s easy to fall in love with the thousands of Shopify theme designs out there. Of those themes that you could move forward with based on aesthetic alone, which features ca n’t you live without?.


What are the features you should prioritize in your Shopify theme?


To calculate your must- have features, write down a list of the features you suppose are going to stylish attract and convert guests. For example, do you need a blog, video player, a slide- out cart drawer, or review functionality? Consider the type of products you ’re dealing and what type of item listing runner you ’ll need, as well the navigation situations your ecommerce store requires, the roster size, product image sizes, whether you need an image zoom feature, how numerous products per runner you want to show,etc.

Also, compare the features of the theme designs you like, with the features you ’ve determined are a precedence for your business. This will significantly reduce the shortlisted themes.


How to find out what Shopify theme a website is using


As part of your theme selection process, it’s a good idea to review the stores of your direct challengers, as well as the indirect competitors you look to for inspiration. You may get ideas not only on how to present your products and content and the types of features you should consider for your store but also, what kinds of Shopify themes are being used in your industry. Then’s a step-by- step companion on how to find out what Shopify theme a website is using


Load the website in your browser.

Open website source code. For the Chrome browser, go to View-> Developer-> View Source.


It should show how the store owner has named the theme on the admin panel, but generally, it includes the original theme name too. The theme seller will probably have added the theme name and URL within the code ( see the green-colored code in the example above). Once you have the theme name you ’ll be suitable to Google the theme and be directed to the seller’s website.

What you need to know about Page Speed and Core Web Vitals

Google’s latest set of ranking factors, Core Web Vitals, are made up of a combination of three- page speed and user experience measurements largest contentful paint, first input detention, and accretive layout shift. You can test the theme’s rally store with Google’s Page Speed Insights tool, as well as the Core Web Vitals report in Google Search Console.


Page Speed Insights gives the page speed score of any website for both mobile and desktop. As an ecommerce store is a complex website, you might find it hard to get a green score (90-100 points) for a Shopify store. The example screenshot with 78 for mobile is a good score; Shopify requires a minimum of 60 points for themes hosted on Shopify.

Please note, the content, theme features, and installed apps also influence the page speed score. As the theme has many demo configurations, you should test the rally store with a configuration closest to your requirements. The final score for your live store may differ. It’s good to ask the theme inventor for a trial interpretation to play with theme settings and test page speed first.


How to find a theme developer with a good reputation?


Shopify theme store


The Shopify theme store is a good starting point to find a Shopify theme. Here you'll find free Shopify themes created and supported by Shopify and other 3rd party developers.

Free themes are often very plain and simple but may be used primarily while you ’re starting your business and learning how to use and get the most out of the Shopify platform. The average price for the paid theme is$ 180 USD, but the theme itself may not offer numerous theme options and page layouts. You'll still need to install fresh apps to add further features to your store.


Interested?


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